Search Engine Optimization (SEO)
Ranking highly in organic search has become critically important for businesses and organizations. With billions of queries being performed each month, Search has become the leading driver of traffic for most companies.
Unfortunately, if you're not ranking on page one for your target keywords, then your content might as well not exist. Organic Search is trusted, residual, and for many businesses can mean the difference between success and failure.
SEO is not a sprint, but it's well worth the time and effort...
Building high rankings takes time, effort, and dedication, but the results are well worth the investment. Organic Search can drive consistent and targeted traffic to your website with no media cost (free traffic.) As many companies find out the hard way, building quality traffic solely from Paid Search will not suffice. A long term strategy for ranking in Organic Search is crucial to your success.
Glenn Gabe's Philosophy on SEO
Play by the rules, ALWAYS.
Build long term strategies for increasing Natural Search rankings.
Utilize all of your digital assets to rank in natural search (video, images, news, blog posts, etc.)
Track everything you can at a granular level.
Analyze your efforts in order to refine and improve Natural Search rankings.
G-Squared Interactive offers the following SEO services:
- SEO Technical Audit and Remediation Plan
Includes a full analysis of your website from an SEO standpoint, so you can understand what's wrong, how to fix it, and the impact on your crawlability, indexation, and rankings.
- Benchmarking/Competitive Analysis
Understand how your competitors are performing in Natural Search. Where do they rank? How much traffic is your site missing? What is your opportunity?
- Extensive Keyword Research
Don't assume which terms you should rank for in natural search. Understand what your prospective customers are searching for and then optimize your site for those keywords.
- On-Site Optimization
Utilize best practices for on-site optimization, design, and programming. Ensure your content can be crawled and that each core element is optimized based on keyword research.
- Linkbuilding Analysis and Strategy
Inbound links are the lifeblood of SEO, but all links are not created equal. Learn how to build links from powerful and relevant sites in your industry in order to increase your natural search power.
- Video SEO
Make sure your video content ranks highly in Natural Search. Learn how you can maximize opportunities to rank in Universal Search. Think beyond YouTube.
- Flash SEO
Flash content can be highly interactive and engaging, however, flash and SEO traditionally don't play well together. Ensure your flash content can be found and crawled. A highly interactive site is only beneficial if people can find it.
- Local SEO
Ensure your small business ranks in Organic Search. Google often provides a series of listings for searches it deems "local" in nature. Don't miss out on new customers that might be right around the corner.
- International SEO
There are several key elements to consider when targeting search engines in other countries. Unfortunately, many businesses go down the wrong path and subsequently have no presence in country-specific search engines. Use best practices for international SEO in order to rank in other countries.
- Ongoing SEO Consulting
Natural Search takes time, effort, creativity, and persistence. Change is a normal occurrence in the Search industry (as Google tweaks its algorithm hundreds of times per year). Our ongoing SEO consulting ensures you remain up to speed on the latest changes and that you continually analyze and refine your efforts in order to strengthen your rankings.
Back to our online marketing services>
Learn about our other online marketing services:
SEM (Paid Search, PPC)
Social Media Marketing